The Ai Coaching Academy is live!


📊 Build the capability of the future, together.

Hello Reader,

If you've been following me for a while, you know my story. If not, here's the TL;DR -

  • I ran away and joined the circus, and lived as a street performer, hitchhiking across the United States.
  • I settled down and had kids, moved to Costa Rica, and started my own digital marketing agency.
  • My family moved to New Zealand, where there are no natural predators.
  • I wrote a book called Marketing Yourself, which helped thousands of experts and entrepreneurs increase their income, impact, and influence.
  • 5 months later ChatGPT came out, and the world changed.
  • Last year I started teaching AI Training workshops, and delivering keynotes around the world about this exciting new technology.

This year, I'm launching the Ai Coaching Academy.

💡 What is the Ai Coaching Academy?

The AI Coaching Academy helps individuals and corporate teams to experiment safely, learn together, and build confidence using AI in workflows they can trust.

Filled with practical tutorials, video walkthroughs, interactive games, and virtual events, this is a place where ambitious professionals can practice using the skills of the future, with peers who take thinking seriously.

🤖 How does it work?

It's free to join, which gives you access to some free monthly events that I host, and an Ai Play Ground - some of the popular games I've been using in my workshops to help people learn the basics with AI tools.

One of my core values is learning should be fun, and I embed serious play and gamification into the learning journey.

It's built on Mighty Networks, a community engagement platform and learning management system that I've used extensively for years in my work as a marketing automation strategist. I've designed and deployed Mighty Networks for clients, learning how to craft an engaging and interactive experience based around an expert's personal brand. Before now, I've never had one of my own - so now I can indulge myself in making all the cool stuff I've been brainstorming on for years.


🔍 What else can I do in the Academy?

There are some paid membership plans, which I'm launching in March. (don't buy one now, my newsletter subscribers are going to get a smokin deal in March, so stay tuned!)

  • Ai Explorers - get monthly group coaching sessions with me, and access to my 100-level courses, like the Foundations of Ai Certification.
  • Ai Builders - get weekly group coaching, as well as monthly masterclasses on 200-level topics.
  • Ai Champions - get 1-on-1 coaching with me, and 4-week sprints teaching advanced 300-level topics.

If there's anything you would like to see in the Academy, please add it to the suggestion box.

🛠️ Foundations Walkthrough

video preview

This is the Foundations of Ai Certification Course that I teach. As a launch special, you can get this certification for 90% off with promo code NEWSLETTER

Are you ready to grow your Ai capabilities?

Join one of my upcoming free events!

February AI Meetup - AI Data Testing and Coaching with AI

Monday, February 2 at 5:30 PM GMT+13

February AI Meetup - AI Data Testing and Coaching with AI

Explore testing data and coaching conversations at February's First Monday Meetup. Hamish Watson will be exploring the intersection of artificial intelligence and testing data, while Caelan Huntress will be sharing practical techniques for using AI as a personal coach. Drinks, demos, and practical takeaways included. Meet up with your local AI ...

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Ai Coaching Power Hour

Thursday, February 5 at 10:00 AM GMT+13

Ai Coaching Power Hour

A weekly space to think better, together — with the help of AI. What happens when you blend human connection, coaching frameworks, and an AI that listens without judgment or ego? You get a power hour that jump-starts clarity, confidence, and momentum. Join Caelan Huntress for a monthly AI Coaching Power Hour.This session is designed to give you ...

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AiAmA with Caelan Huntress

Monday, February 16 at 1:00 PM GMT+13

AiAmA with Caelan Huntress

What's stopping you? What's holding you back? What are you troubleshooting? In this interactive group coaching session, ask your questions and get some answers. See what others are struggling with, and learn about what your peers are working on.

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Create a Coaching Relationship with AI

Friday, February 20 at 1:00 PM GMT+13

Create a Coaching Relationship with AI

AI is no longer a novelty skill. It’s become a practiced capability. The real AI advantage doesn’t come from knowing which tools exist. It comes from knowing how to think with them, reflect with them, and improve your judgment over time. In this hands-on, interactive session, hosted by Caelan Huntress, you’ll learn how to create a personal AI co...

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📢 Feedback Time!

📰 New AI News This Week

  • Microsoft researchers revealed the 40 jobs most exposed to AI displacement
  • Retail giants are partnering with frontier LLMs to accelerate agentic commerce capabilities
  • Lloyds of London is incorporating Agentic AI in customer banking

👓 What I’m Reading

Keep on growing!

- Caelan Huntress

[email protected]

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Upcoming Live Workshops

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Ai Coaching Newsletter

Weekly newsletter highlighting the latest Ai news, with 2-minute video tutorials and copy/paste prompts you can use to improve your skills as an Ai operator. Ai is changing all jobs this decade. You are either getting ready to change how you work, or getting ready to retire. As artificial intelligence moves from optional to operational, technical specialists no longer have the advantage. It is those who can supervise and coach Ai to improve that will thrive in an Ai-augmented future.

Read more from Ai Coaching Newsletter

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🃏 “The goal of the future is full unemployment, so we can play.” - Arthur C. Clarke Hello Reader, One of my core values is that learning should be fun. That’s why I use games to teach in my AI training workshops — so we can get more done in good cheer. Most people approach learning like it’s medicine. They expect serious work to feel heavy, and to wait for fun until after work is finished. But our near future won't reward endurance, it will reward curiosity. Throughout history, technology has...

🎢 “We’re Entering an era where intelligence will no longer be a limited resource." - Reid Hoffman Hello Reader, Last week at AgentCamp in Christchurch, hosted by Steve Knutson at Stratos Technology Partners, I spoke about a shift that is quietly transforming how people work with AI. Most people still think the secret to good AI output is writing a clever prompt, but the deeper truth is that prompting is only a small part of the equation. The real leverage comes from context...