For experts and entrepreneurs who want smart marketing systems that increase their influence, income, and impact. Written by an 🇺🇸 American digital nomad living in 🇳🇿 New Zealand, Caelan started his career as an acrobat in the circus. 🎪 He wrote the book on Marketing Yourself 📙 and is on a mission to help one million people develop a playful attitude about life. ✨
Your marketing can suck less.
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Hello Reader, Does your marketing suck too much? Your marketing can suck less - less of your time, your money, and your emotions. Marketing Automation is the process of articulating, standardizing, and automating every step in the Customer Journey - the path from stranger to customer. Automation keeps you from repeating yourself. The time you spend making systems earns you exponentially more time in the future. Let the robots do the grunt work, and your marketing will stop sucking so much time from you. According to Nucleus Research, Marketing Automation has an average payback time of 4 months, and typically results in an ROI of $6 for every $1 invested. Making your marketing easy is what frees you up to do your best work.Learn about the difference between all-in-one MA tools and custom stacks, what questions to ask yourself to improve your marketing message, and how to automate those simple actions that reliably move your customer further on their journey. Next week, I will be teaching a free workshop as part of #​techweek24​ on this topic, called 'Marketing Automation Made Easy.' |
Stellar Platforms Newsletter
For experts and entrepreneurs who want smart marketing systems that increase their influence, income, and impact. Written by an 🇺🇸 American digital nomad living in 🇳🇿 New Zealand, Caelan started his career as an acrobat in the circus. 🎪 He wrote the book on Marketing Yourself 📙 and is on a mission to help one million people develop a playful attitude about life. ✨
Hello Reader, Picture this: Your 3-hour Zoom workshop just started, and your computer freezes! 😬 What do you do? The show must go on! In last week's Magnetic Messages Masterclass, my computer froze precisely at 10:01 am. (My suspicion, for other event hosts, is: I was sharing a Zoom whiteboard in a browser window, and annotating with a couple of people, when a dozen people arrived all at once. Adding them to the meeting, and having to handle screensharing AND adding people to the Annotation...
Hello Reader, How do you handle writer's block? You decide to write, and you sit down to gather your thoughts, and...nothing happens. The blank page is taunting you. Daring you to keep silent. What I've found helpful is to start with copywriting exercises. A simple prompt that gives you a border to your canvas. This is good for getting you going - but often, when it's time to write, there's a specific function we are looking to fulfill. There's an article to write, or a brochure to create, or...
This email is about my upcoming Magnetic Messages Masterclass. You can mute this topic here, and I won’t email you about it. Hello Reader, If you’re struggling to create messages that capture your audience’s attention, keep reading… If you value expert guidance to streamline your marketing and answer your questions in real-time, keep reading… AND… if you understand that effective communication is crucial for business success, keep reading… At the end of this month, I’m hosting a live,...