AI Context Secrets: How to Get Better Results from ChatGPT


“AI is very good at content, but not context. Without context, it doesn’t know what to do, so it doesn’t have any purpose.”

- Daniel Priestley

Hello Reader,

The quality of your AI outputs depends on the context you give it.

What is Context with AI?

Think of it like having a conversation. If your partner doesn’t know what you’ve been talking about, how can they respond well?

Context is the information behind the content.

Developing context is how I refine my prompts, shape my visuals, and treat AI like a creative collaborator (instead of a vending machine.)

You can see the value of context with this simple game: Ask a GPT to brainstorm 10 unique, unconventional ideas to market your business. You will get bland results.

Try asking these three progressive prompts in sequence, and you will see how your results improve.

(Replace words in CAPS)

  1. What are the most commonly asked questions about TOPIC?
  2. Generate a list of long tail keywords related to these questions.
  3. My business helps DEMOGRAPHIC with PROBLEM by SOLUTION. Brainstorm 10 unique, unconventional methods to market my business.

Compare your output to just prompting the third prompt. By using progressive prompting, and generating more context, you will get better results.

Why does this work?

First, you get ChatGPT to think about your topic. In the example above, you get AI to research keywords that people are already searching for relating to that topic.

Then, when you ask for ideas, it has already built up additional context around that question.

Greater context = better answers.

🛠️ (5:10) Video Tutorial to Learn Context

video preview

📰 New AI News This Week

  • NVIDIA shares jumped after their quarterly earnings exceended expectations ($44bn) thanks to customers stockpiling chips ahead of a potential US tariff on China
  • The New York Times agreed with Amazon to a multi-year licensing deal to add AI summaries of editorials to Amazon shopping experiences
  • Grammarly raised $1 billion to develop an AI productivity platform
  • Google's new Veo 3 video generator enables producers to create a $500k ad for $500 in credits in half a day

I've been leading a lot of training workshops for Agentic Intelligence, where I have recently joined as their Head of Learning & Enablement. You can see some of the workshops I lead here: https://agenticintelligence.co.nz/training

Reach out if you'd like to discuss an in-person workshop in Christchurch, or a webinar series for your team.

Your GenAI Trainer,

Caelan Huntress

[email protected]

+64 027 575 1345

Follow Me On:

📈

Upcoming Live Workshops

Register Now→

🎨

Video Tutorial Library

Start Learning →

📘

Join a Webinar Series

Upskill Now

You've subscribed to a newsletter, downloaded a lead magnet, or attended an event with Caelan Huntress.

You can unsubscribe if you don't like this newsletter, but you will miss out on dope memes in the future.

PO Box 8081, Riccarton, Christchurch 8440
Unsubscribe · Preferences

GenAI Training Newsletter

Generative AI improves your Productivity, Creativity, and Strategy - but only if you build the GenAI Habit. Learning how to incorporate GenAI Training into your day will help knowledge workers prepare for the future of work.

Read more from GenAI Training Newsletter

“The future belongs to those who can synthesize, not just analyze. The AI Generalist doesn’t compete with artificial intelligence—they choreograph it.” - Demis Hassabis, CEO of Google DeepMind Hello Reader, As the only country in the OECD that had yet to publish an AI Strategy, New Zealand has finally published a 22-page document full of AI slop. (This critique was written by hand, and not by AI. Because when something matters, you shouldn’t deliver your ideas via AI slop.) The title...

GenAI panel

“AI adoption is not just about the short-term gains. Organizations need to invest in the efficiency of the design, deployment, and integration of AI solutions to their operations that enable tracking of the impact.” - Fan Ho, ED/GM of Solutions and Services Group, Lenovo Asia Pacific Hello Reader, As an immigrant, I have an outsider's perspective on New Zealand. (I recently received my citizenship, making me the Newest Zealander!) During the first workshop of the AI Training Programme I teach...

“This is the last frontier of media - billions of people making high-end content.” - Chris Valenzuela, Runway CEO Hello Reader, Prompt engineers are movie producers now. Producing video content used to require access to equipment, and talent, and funding. Not anymore. Now, you don't need a movie studio, or a graphics budget, or any skills. Just a good idea (and good taste!) can make a good movie, with a little prompting. Google's new Veo 3 model has generated some amazing new videos on the...