Polymath problems


Hello Reader,

I’m a polymath, so you may have been surprised by the variety of topics you see in my weekly newsletter.

Depending on what phase of my interests I was in when you subscribed, you may be a little confused about who I am and what I do.

To give you some context, I’ll give you the bullet-point rundown:

Professionally, I’m a digital marketer by trade. You can see case studies of my work here.

Personally, I’m a bibliophile. I love reading books, and you can read about the ten books that changed my life here.

During the pandemic, I taught a lot of virtual workshops on the topics of digital marketing and virtual events.

Click here to watch my Marketing Masterclasses

  • Lead Magnetism: Grow Your Business With Marketing Automation
  • Your Message = Your Mess+Age
  • Marketing Yourself
  • How To Turn Email Subscribers Into Buyers
  • Plan For Success By Setting SMART Goals
  • Create A Content Calendar For Next Year
  • Mapping the Customer Journey of the Hero
  • Personal Brand vs Business Brand
  • Research Your Competition for Fun & Profit
  • Get More Referrals And Testimonials With Great Question

Click here to watch my Virtual Event Masterclasses

  • 10 Fun Games To Play On Zoom
  • Be A Better Zoom Host
  • Remote Culture, Communication, & Collaboration
  • Work From Home Like A Boss
  • Zoom #A11y: Making Virtual Meetings Accessible
  • The 4 Levels Of Productivity

I’m also a business coach and virtual keynote speaker. If any of these links seem appealing to you, give a click and learn more.

Oh, and I also juggle flaming torches.

I hope that fills in some gaps. Feel free to follow me at the links below on social media, or reply and tell me: what's your secret talent?

AI Coaching Newsletter

Weekly newsletter highlighting the latest AI news, with short video tutorials and copy/paste prompts you can use to improve your skills as an AI operator. As artificial intelligence moves from optional to operational, technical specialists no longer have the advantage. It is those who can supervise and coach AI to improve that will thrive in an AI-augmented future.

Read more from AI Coaching Newsletter

⚖️ "Companies need to turn their workflows, domain knowledge, and accumulated judgment into AI systems that improve with each use. The companies that build this early will have an advantage that is hard to replicate, regardless of any new individual model capability." - Satya Nadella, CEO of Microsoft Hello Reader, The years I spent as a marketing automation strategist taught me to see the work move through a workflow, end-to-end. I find myself using those skills more frequently, as I hatch...

chart, bar chart

💸 “The cost to use a given level of AI falls about 10x every 12 months, and lower prices lead to much more use.” - Sam Altman Hello Reader, Last week I taught a half-day workshop in partnership with the Regional Business Partner Network at Enterprise North Canterbury. We gathered dozens of entrepreneurs and business owners together for an afternoon of AI training. They had heard the hype, seen the demos, and played around with a few tools. But they were still trying to understand how AI could...

🤖 "If you don't learn to how to orchestrate agents now, you'll spend 2027 catching up to people who started today.” - Sundar Pichai, CEO of Google Hello Reader, Xero recently published a report comparing how New Zealanders are using AI. They surveyed more than 1000 professionals, and they found that most people are still using AI like a random toolbox. They open ChatGPT, or Copilot, or Claude, or Gemini. They ask a question, get an answer, copy the useful bits, and move on. That’s fine. A...