Hello Reader,

If you don't know what to publish, or why you are publishing it, your content will be unfocused.

When you have the right focus to your content, you know exactly what to say, and when to say it.

I'll share with you how you can do this in content marketing, and stand out as a signal from the noise.

Watch this 4-minute video:

Alternating between persuasion and promotion, knowing when to educate and when to entertain, requires a good content strategy.

My Content Calendar Workbook can help you plan out what you want to say, in advance.

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